CHELSEA Mullin

MARKETING + COMMUNICATIONS + BRAND

Born and raised in the Pacific Northwest. Passionate positioning enthusiast. Specializing in giving B2B SaaS companies a competitive edge through obsessive understanding of their unique ICP. A storyteller who is marketing-jargon-averse, I speak my audience's language in a visual and contextual way, identifying key value drivers to bring their aspirations to life.

I'm passionate about telling the story behind a brand, whether it be in creating intimacy between the founders and the consumers, or helping the everyday creators behind the scenes tell their story of why they’re here to change the world. Showcasing a product's tangible and intangible value, which reflects the customer's vision of themselves they aspire to live out every day, is where the rubber hits the road with my marketing philosophy.

I’m just as passionate about the customer as I am about company culture. When joining a company, each employee is a brand ambassador. It’s my goal to ensure each member of the company is empowered to represent the brand with enthusiasm and authenticity.